Fast growth looks impressive — until the bill comes due.
Most companies celebrate the wins without seeing the structural debt they’re accumulating: strained logistics, inefficient facilities, poor visibility, bad data, overworked teams. Everyone’s excited because the top line is growing. But they’re scaling chaos — not capability.
You don’t feel the pain right away. You feel it when quality drops, when customers leave, when your team burns out trying to fulfill promises you never had the infrastructure to support.
Real growth requires discipline. It’s not about how fast you can go — it’s about whether your foundation can hold what you’re building.
Grow smart. Or prepare to pay interest later.